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What Is Online Reputation Management?

Online Reputation Management (ORM) refers to the practice of actively monitoring, influencing, and managing the public perception of an individual, brand, or organization on the internet. In today’s digital age, where information spreads rapidly through online channels, maintaining a positive online reputation is crucial for building trust and credibility.

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Referrals

Referrals refer to the act of recommending or directing someone to a person, product, service, or information, often based on a positive personal experience or satisfaction.

Reviews

Reviews ae assessments, opinions, or evaluations provided by individuals, customers, or users regarding their experiences with a product, service, business, or any other entity.

Testimonials

Testimonials are written or spoken endorsements that express satisfaction, approval, or recommendation for a product, service, business, or individual.

Feedback

Feedback is information or opinions provided by individuals regarding their experiences, observations, or evaluations of a product, service, performance, or behavior

6 Dimension Of Reputation

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Products

A product is a tangible or intangible item created through a manufacturing or creative process for the purpose of satisfying a need, solving a problem, or fulfilling a desire.

Services

Services refer to intangible activities, performances, or benefits that are provided by one party to another, typically in exchange for money or some form of compensation.

Innovation

Innovation refers to the process of introducing new ideas, methods, products, or services that result in positive changes and advancements. It involves creativity, problem-solving, and the application of novel approaches to address challenges or seize opportunities

Leadership

Innovation refers to the process of introducing new ideas, methods, products, or services that result in positive changes and advancements. It involves creativity, problem-solving, and the application of novel approaches to address challenges or seize opportunities

Performance

Leadership is the ability to guide, inspire, and influence individuals or groups towards the achievement of common goals. Effective leadership involves a combination of vision, communication, decision-making, and the ability to motivate and empower others

Workplace

The workplace refers to the physical or virtual environment where individuals carry out their professional duties and engage in work-related activities. It encompasses a broad range of settings, including offices, factories, remote workspaces, and other locations where work is conducted.

What Affects Online Reputation?
Online reputation is influenced by various factors that collectively shape the way individuals, businesses, or entities are perceived on digital platforms. The first and foremost factor is online content. The information available on websites, social media, reviews, and other online platforms significantly impacts how others perceive an individual or organization. Positive content such as favorable reviews, engaging social media posts, and informative articles can enhance reputation, while negative content, such as critical reviews or damaging news articles, can have adverse effects.

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